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Provides advice on how to limit the damage of crises effectively by acting quickly and positively. Explains how to turn a crisis into an opportunity by communicating efficiently, through the use of successful public relations strategies.
Nákup knihy
Crisis Communication, Peter Anthonissen
- Jazyk
- Rok vydania
- 2008
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- Titul
- Crisis Communication
- Jazyk
- anglicky
- Autori
- Peter Anthonissen
- Vydavateľ
- Kogan Page
- Rok vydania
- 2008
- Väzba
- pevná s prebalom
- ISBN10
- 0749454008
- ISBN13
- 9780749454005
- Kategórie
- Motivácia a sebarozvoj
- Anotácia
- Provides advice on how to limit the damage of crises effectively by acting quickly and positively. Explains how to turn a crisis into an opportunity by communicating efficiently, through the use of successful public relations strategies.