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The first comprehensive history and analysis of the multi-level marketing phenomenon, its origins and its historical roots. The author is the foremost expert in multi-level marketing and pyramid schemes and has served as expert witness or consultant in more than 30 cases against pyramid schemes. The analysis reveals the myths, disinformation and political influence-buying by companies employing the "endless chain" proposition.
Nákup knihy
Ponzinomics, Robert L. FitzPatrick
- Jazyk
- Rok vydania
- 2020
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- Titul
- Ponzinomics
- Jazyk
- anglicky
- Autori
- Robert L. FitzPatrick
- Vydavateľ
- FitzPatrick Management Inc.
- Rok vydania
- 2020
- Väzba
- mäkká
- ISBN10
- 0578443511
- ISBN13
- 9780578443515
- Kategórie
- , Marketing a PR
- Anotácia
- The first comprehensive history and analysis of the multi-level marketing phenomenon, its origins and its historical roots. The author is the foremost expert in multi-level marketing and pyramid schemes and has served as expert witness or consultant in more than 30 cases against pyramid schemes. The analysis reveals the myths, disinformation and political influence-buying by companies employing the "endless chain" proposition.