Kniha momentálne nie je na sklade
Research methods and techniques in public relations and advertising
Autori
Parametre
Kategórie
Viac o knihe
The authors in this volume present a new point of view related to research methods and techniques in public relations and advertising. The book seeks to provide a research guide that covers topics including selecting and writing a research subject, data collection, and analysis selection for beginner researchers. The articles focus on various methods such as netnographical analysis, experimental study, case analysis, discourse analysis, Delphi method, survey, etc.
Nákup knihy
Research methods and techniques in public relations and advertising, Bayram Og uz Aydın
- Jazyk
- Rok vydania
- 2017
Akonáhle sa objaví, pošleme vám e-mail.
Doručenie
Platobné metódy
2021 2022 2023
Navrhnúť zmenu
- Titul
- Research methods and techniques in public relations and advertising
- Jazyk
- anglicky
- Autori
- Bayram Og uz Aydın
- Vydavateľ
- PL Academic Research
- Rok vydania
- 2017
- ISBN10
- 3631718764
- ISBN13
- 9783631718766
- Kategórie
- Ostatné učebnice
- Anotácia
- The authors in this volume present a new point of view related to research methods and techniques in public relations and advertising. The book seeks to provide a research guide that covers topics including selecting and writing a research subject, data collection, and analysis selection for beginner researchers. The articles focus on various methods such as netnographical analysis, experimental study, case analysis, discourse analysis, Delphi method, survey, etc.