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The goal of Principles of Marketing, Fifth Edition, is to introduce people to the fascinating world of modern marketing in an innovative, practical and enjoyable way. Like any good marketer, we're out to create more value for you, our customer. We have perused every page, table, figure, fact and example in an effort to make this the best text from which to learn about and teach marketing.
Skladom máme celkom knihy Principles of marketing (2008).
Nákup knihy
Principles of marketing, Philip Kotler
- Jazyk
- Rok vydania
- 2008,
- Stav knihy
- Dobrá
- Cena
- 2,47 €
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- Titul
- Principles of marketing
- Jazyk
- anglicky
- Autori
- Philip Kotler
- Vydavateľ
- Financial Times Prentice Hall
- Vydavateľ
- 2008
- Väzba
- mäkká
- ISBN10
- 0273711563
- ISBN13
- 9780273711568
- Kategórie
- Marketing a PR
- Anotácia
- The goal of Principles of Marketing, Fifth Edition, is to introduce people to the fascinating world of modern marketing in an innovative, practical and enjoyable way. Like any good marketer, we're out to create more value for you, our customer. We have perused every page, table, figure, fact and example in an effort to make this the best text from which to learn about and teach marketing.