The Dynamics of Mass Communication
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An introduction to mass communication, this text provides a comprehensive, provocative discussion of the many facets of the media. In its analysis of the theory, history, structure, ethics, and regulations of the media, it presents thorough coverage of the complex issues facing the major media today.
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The Dynamics of Mass Communication, Joseph R. Dominick
- Jazyk
- Rok vydania
- 1996
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- Titul
- The Dynamics of Mass Communication
- Jazyk
- anglicky
- Autori
- Joseph R. Dominick
- Rok vydania
- 1996
- ISBN10
- 0071141391
- ISBN13
- 9780071141390
- Kategórie
- Marketing a PR
- Anotácia
- An introduction to mass communication, this text provides a comprehensive, provocative discussion of the many facets of the media. In its analysis of the theory, history, structure, ethics, and regulations of the media, it presents thorough coverage of the complex issues facing the major media today.