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Viac o knihe
"Marketing Communications" is a popular textbook that introduces students to various marketing tools, theories, and strategies. The fourth edition includes updates on the impact of Covid-19, new case studies from major brands, and covers relevant topics like online retail and marketing ethics. Essential for marketing students.
Nákup knihy
Marketing communications, John Egan
- Jazyk
- Rok vydania
- 2015,
- Stav knihy
- Dobrá
- Cena
- 4,79 €
Doručenie
Platobné metódy
Nikto zatiaľ neohodnotil.